Above you can see the infamous 11 million dollars Christmas tree at the Emirates Palace and how a ‘brilliant’ idea can go so wrong. This is an example that the marketing teams and PR gurus are not always right. In the middle of the recession the hotel’s publicity connoisseurs started to promote the idea about the most expensive christmas tree at the Emirates Palace. Obviously, there weren’t women among the hotel’s PR team, because, as it is common truth, women are more intuitive and tuned to the society needs .
As an idea was not so bad. They have borrowed jewelleries from various jewellery shops to decorate a huge Christmas Tree in the main lobby of the hotel. Perhaps if they’ve used different wording in their promotion, they wouldn’t have this outpour of complaints and criticism from the media.
It’s Christmas day, and you don’t know what to do on earth? What you think about having breakfast up to the sky with a help of a crane and being swung like a pendulum under the sounds of the Saxophone! Maybe you will find the life less boring up there…
Christmas day on the Corniche, Abu Dhabi
These boots must be the most expensive boots I’ve ever seen 😉
P.S. dedicated to all my girlfriends, hoping they have nice dreams for the New Year 😛
HAPPY NEW YEAR !
KΑΛΗ ΧΡΟΝΙΑ !